P R I M E D I A O U T D O O R

Where your brand comes alive!

Find your market by selecting your audience.

Innovative range of classic, digital and programmatic advertising.

Delivering the best possible solution to advertisers through innovation, intelligent streamlined services and dynamic opportunities.

We know South Africa

Engage with audiences in various markets by selecting key environments.

South African Market

Our Products

Classic Billboards

Immense impact for our brands on large format sites located along highways and main arterials.


Rank Advertising

Rank Branding allows exclusive naming rights with advertising "ownership" of the major taxi ranks throughout SA offering sustained exposure to a targeted market...

Digital Billboards

Provides a vibrant, dynamic platform with HD imagery, perfectly situated to engage with large captive audiences along South Africa's busiest roads and taxi ranks.

GOOD TO KNOW

Valuable OOH Insights

HIGHEST RECALL

Out of Home advertising shows the HIGHEST aided Advertisement Recall.

Source: Solomon Partners 2023 U.S. Major Media Advertising Effectiveness

MORE RECEPTIVE

South Africans are more receptive to out-of-home advertising and prefer it over tv and other media.

Source: Kantar Brandz - 2022 Most Valuable South African Brands

LATEST NEWS

NEWSROOM

16 Aug 2024

Primedia Out-of-Home extends their user journey programmatic targeting

Johannesburg, South Africa – 01 August 2024 Primedia Out-of-Home, a trailblazer in the OOH media

24 May 2024

Accelerating Forward: Unifying Primedia Outdoor and Retail as

Johannesburg, South Africa – 22 May 2024 – Primedia Group announced the strategic appointment of

22 Apr 2024

Primedia Outdoor Strengthens Commitment to Excellence with the

Johannesburg, South Africa – 12 April 2024 – Primedia Outdoor, a division of Primedia, announced

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