April 2019 – Primedia Outdoor

Primedia Outdoor and Coca-Cola take creative execution to another level in Zambia

Primedia Outdoor continues to push boundaries in Sub-Saharan Africa after recently joining forces with soft drink giant, Coca-Cola, to install a 12 meter-high bottle in Lusaka, Zambia, as part of its strategy to

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Primedia Outdoor and Coca-Cola take creative execution to another level in Zambia

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Primedia Out-of-Home extends their user journey programmatic targeting to include in-store screens.

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