There is no denying it, South African OOH audiences have returned en masse as they step out of their covid cocoons, kick off their fluffy slippers and slip into more formal attire for
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There is no denying it, South African OOH audiences have returned en masse as they step out of their covid cocoons, kick off their fluffy slippers and slip into more formal attire for
Prime XOOH is the crystallisation of an innovation team created by Jorja Wilkins, Executive of Marketing and Marketing Services at Primedia Outdoor who stated that, “this team has been formed to include employees
With evidence of the resurgence of the Out-of-Home (OOH) audiences across major arterials in South Africa, Primedia Outdoor welcomes the launch of their new urban digital out-of-home (DOOH) billboard UDN020, that is located
Primedia Outdoor is elated to announce two senior promotions in the marketing services department. Marketing experts Tholakela Malaza and Alice Wagenaar have been promoted to senior marketing services strategists who will support the
Primedia Outdoor, the leading provider in Out-of-Home media solutions in South Africa and Rest of Africa, has appointed Steve Duck as Executive: Western Cape. Steve will oversee all aspects of the business in
Primedia Outdoor, the leading provider in OOH media solutions and specialists in the mall environment within sub-Saharan Africa, has promoted Trust Masarirambi to the position, Sales Manager: Malls for their South African market.
Primedia Outdoor’s PrimeCourts division recently acquired the brand activation rights to the SA Corporate Real Estate portfolio as well as Killarney Mall in Johannesburg. The acquisition sees the footprint of the company’s brand
LMX, a subsidiary of the Moving Walls Group and a leading provider of ad-tech in Out-of-Home (OOH), and Primedia Outdoor, a leading provider of OOH media solutions in South Africa and other African
Primedia Group, the owner of a broad portfolio of broadcasting and out-of-home assets, confirms the appointment of Jonathan Procter as Group CEO. The chairman of the Primedia Board and Acting CEO, Phumzile Langeni,
Following the positive results and ROI of Primedia Outdoor’s Prime(i) Road and Prime(i) Mall technology and product offering, this innovative AVR (Anonymous Vehicle Recognition) technology has evolved even further and now includes colour