To help their clients make effective decisions, Primedia Outdoor has developed a system that combines GIS technology with population data and consumer insights to isolate consumer “convergence nodes” – hubs of commercial activity
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To help their clients make effective decisions, Primedia Outdoor has developed a system that combines GIS technology with population data and consumer insights to isolate consumer “convergence nodes” – hubs of commercial activity
Primedia Outdoor have added a new LED to their Urban Digital Network. Situated in Paulshof on Witkoppen Road, the site boasts a reach of 82 293 and 572 279 impacts in an
Primedia Outdoor has stepped up its marketing services rollout into the rest of Africa in early 2017. The team, which grew from one to three members over the past year, visited key clients
The commuter market is South Africa’s largest consumer segment comprising over 22 million people. Advertising on taxis should therefore be an excellent way to reach an extensive audience. However, this approach should not
Primedia Outdoor offers 1180 advertising touchpoints across the commuter environment countrywide. The commuter industry is an important sector for any brand looking to reach one of the biggest consumer segments in South Africa.