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Press Release

Johannesburg, South Africa – 22 May 2024 – Primedia Group announced the strategic appointment of Bongumusa Makhathini as the Chief Executive Officer (CEO) of Primedia Out-of-Home, effective immediately. This milestone marks the consolidation

Johannesburg, South Africa – 12 April 2024 – Primedia Outdoor, a division of Primedia, announced the appointment of Thulani Dumakude as the new Executive for Rights & Real Estate. Thulani Dumakude brings a

Primedia Outdoor proudly announces the promotion of Kagisho Pooe to the role of General Manager for the Rest of Africa (ROA) division. Having joined Primedia in 2011, Kagisho has been an indispensable member

Primedia Outdoor, a prominent outdoor advertising company operating in Africa, has achieved a remarkable milestone by successfully erecting Toyota's inaugural LED billboard on its property. This ground-breaking endeavour not only signifies a significant

Coca-Cola, in association with Simply Black and Primedia Outdoor, is proud to announce the launch of a trailblazing Programmatic Digital Out-of-Home (DOOH) campaign in Namibia, leveraging the "Take home the magic ingredient promotion."

Primedia Outdoor have transformed the landscape of commuter advertising at Cape Town's iconic Station Deck Taxi Rank. This landmark taxi rank, nestled in the bustling heart of Cape Town CBD, has long served

"The need for research that is credible, and a common standard is undeniable. Without these essential elements, global brands will not invest or will invest less," emphasised Celia Collins VP of Publicis Media

Leaving home didn’t mean missing on the FIFA World Cup 2022 action as McDonald’s South Africa, delivered live score updates in real-time across 1800m² of Primedia digital advertising assets nationally. As the climax

Written by Jorja Wilkins, Executive for Marketing and Marketing ServicesSelecting digital out of home inventory for an out of home advertising campaign across South Africa has become somewhat of a mixed bag in

After an intense executive search by Egon Zehnder, an international headhunter, Primedia Group announced that leading businessman Bongumusa Makhathini has joined the Group, heading up Primedia Outdoor. It is a premier provider and