Johannesburg, South Africa – 01 August 2024 Primedia Out-of-Home, a trailblazer in the OOH media sector since pioneering programmatic digital OOH (pDOOH) in 2021, continues to expand its footprint across Africa. With a
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Johannesburg, South Africa – 22 May 2024 – Primedia Group announced the strategic appointment of Bongumusa Makhathini as the Chief Executive Officer (CEO) of Primedia Out-of-Home, effective immediately. This milestone marks the consolidation
Johannesburg, South Africa – 12 April 2024 – Primedia Outdoor, a division of Primedia, announced the appointment of Thulani Dumakude as the new Executive for Rights & Real Estate. Thulani Dumakude brings a
Primedia Outdoor proudly announces the promotion of Kagisho Pooe to the role of General Manager for the Rest of Africa (ROA) division. Having joined Primedia in 2011, Kagisho has been an indispensable member
Primedia Outdoor, a prominent outdoor advertising company operating in Africa, has achieved a remarkable milestone by successfully erecting Toyota's inaugural LED billboard on its property. This ground-breaking endeavour not only signifies a significant
Coca-Cola, in association with Simply Black and Primedia Outdoor, is proud to announce the launch of a trailblazing Programmatic Digital Out-of-Home (DOOH) campaign in Namibia, leveraging the "Take home the magic ingredient promotion."
Written by: Jorja Wilkins, Primedia Outdoor - Executive for Marketing and Marketing Services In an era where environmental consciousness takes centre stage, Primedia Outdoor is driving a transformative wave of sustainability that is
"The need for research that is credible, and a common standard is undeniable. Without these essential elements, global brands will not invest or will invest less," emphasised Celia Collins VP of Publicis Media
